Member's Blog


Written by Malek Friday, 28 December 2012 21:19

Written by Malek Tuesday, 25 December 2012 21:15

Written by Malek Thursday, 20 December 2012 23:15


Pretty much everyone has a preference between Coke and Pepsi, even though most people can't tell the difference. So what is the difference?

"Pepsi is sweeter than Coke, so right away it had a big advantage in a sip test. Pepsi is also characterized by a citrusy flavor burst, unlike the more raisiny-vanilla taste of Coke. But that burst tends to dissipate over the course of an entire can, and that is another reason Coke suffered by comparison. Pepsi, in short, is a drink built to shine in a sip test," writes Malcom Gladwell in Blink, explaining why Pepsi tends to win the Pepsi Challenge Turning to nutritional content, Pepsi has slightly more sugar, calories, and caffeine. Coke has slightly more sodium. There are also mysterious differences in the natural flavors included in each drink.  

Despite these differences, most people can't tell the difference, according to a study by Samuel McClure and Read Montague: "Coke and Pepsi are special in that, while they have very similar chemical composition, people maintain strong behavioral preferences for one over the other. We initially measured these behavioral preferences objectively, by administering double-blind taste tests. We found that subjects split equally in their preferences for Coke and Pepsi in the absence of brand information."

What really matters is branding, and Coke Brand most valubale.. That's why Coke is winning the Cola war. In 2011, Coke brand held 17 percent of the US soda market, followed by Diet Coke at 9.6 percent and Pepsi at 9.2 percent, according to Beverage Digest. Meanwhile Diet Pepsi languishes at 4.9 percent after a dearth of ad spending.

Written by Malek Thursday, 20 December 2012 01:02

Written by Malek Tuesday, 18 December 2012 00:12

IBM's research arm thinks it sees the future, and smells it, and hears, and tastes it...

For the past several years, IBM's research arm has been making predictions about emerging technologies that will change our lives over the next five years. Dubbed "5 in 5," the annual year-end list has already accurately predicted the rise of now-familiar cultural touchstones like Siri, as well as our reliance on smartphones for everything, and real-time speech translation.

This year, IBM has taken a more in-your-face approach to predicting the future of innovation, by specifically focusing on, well, the face and the five senses that make their home there (and yes, hands and everywhere else in the case of touch).

IBM thinks that by the time our 45th president is in office in 2017, we'll be able to touch things and feel their virtual surfaces through our devices; get diet help from digital taste buds; give our computers their own sense of smell; and get new help in the sight and hearing departments as well. Collectively, IBM calls it cognitive computing.

Touch: You will be able to touch through your phone

Infrared and haptic technologies will enable a smart phone's touchscreen technology and vibration capabilities to simulate the physical sensation of touching something.


Sight: A pixel will be worth a thousand words

a system could gather information and detect anomalies specific to the task—such as spotting a tiny area of diseased tissue in an MRI and applying it to the patient's medical history

Hearing: Computers will hear what matters

Sensors that pick up sound patterns and frequency changes will be able to predict weakness in a bridge before it buckles, the deeper meaning of your baby's cry or, yes, a tree breaking down internally before it falls.

Taste: Digital taste buds will help you eat smarter

In the works: a way to compute "perfect" meals using an algorithmic recipe of favorite flavors and optimal nutrition.


Smell  - Health insidht - food smell ec.

Written by Malek Saturday, 15 December 2012 20:30

The 89 beautiful contestants vying for the title of Miss Universe 2012 - 2013  were officially welcomed to Las Vegas at Planet Hollywood Resort and Casino


Miss Lebanon Picked favorite by American Media and Donal Trump!! we hope all the best






Second from the right Miss Lebanon Rina Chibany



Miss Lebanon Picked favorite by American Media and Donal Trump!! we hope all the best

Planet Hollywood Resort and Casino Regional President, David Hoenemeyer and Miss Universe Organization President, Paula Shugart welcomed the contestants and officially launched the start of the Miss Universe competition with a fashion show that featured the most beautiful women in the world who were absolutely stunning parading down the runway in their fabulous gowns. Co-hosting the ceremony was Comedian/Writer Nick Teplitz and reigning Miss Universe Leila Lopes who introduced each contestant and their native country individually.

The event marked the start of three weeks of festivities and events leading up to the pageant which will be telecast live on December 19th at 8pm on NBC from PH Live at Planet Hollywood Resort and Casino.












For Miss Lebanon 2013 - 2014 click hereKaren Ghrawi



Below is a list of this year's 2012 - 2013 Universe contestants:



Written by Malek Saturday, 15 December 2012 00:36


1. Twitter makes important things happen. With a few exceptions, things that happen on Facebook tend to stay on Facebook. Things that happen on Twitter make things happen everywhere else. Facebook has a billion users, and Twitter has just over 500 million users. But the news outlets of the world are much more likely to rely on Twitter for a) breaking news and b) reactions to those major stories.

2. Twitter users post more frequently. Most people, businesses, and brands post more often on Twitter than they do on Facebook, which may not sound like an across-the-board good thing. But there’s a reason for it: with Twitter’s reverse-chronological news feed, brands and marketers know that followers have only a small window of time in which to catch the content, unlike Facebook, where content can live near-permanently until it is replaced by its next of kin. Twitter’s firehose of data can be overwhelming compared to Facebook’s more slowly updated newsfeed, but it also can raise the probability that you will see an important piece of information.

3. Twitter lets you follow a hand-picked community of people. Unlike Facebook, where you likely have, out of your total friend base, a few hundred friends you could take or leave, Twitter is meant for the tailored microcosm, a world not made up of all of the people you have ever met but rather a community of people you admire or would like to know.

4. Twitter drives the most traffic of all the major social networks. Despite Black Friday’s lackluster performance, an October 2012 study showed that shares made on Twitter trigger, on average, 33 visits to websites, compared to 14 for Facebook and 10 for LinkedIn. Twitter also grew the most in value per share from 2010 to 2012 (330% increase).

5. Twitter is more mobile-friendly. No matter the Facebook update you’re typing on your phone, tweeting from a mobile device will always be quicker and easier. That’s because Twitter was born as a mobile network, like Instagram was. Facebook was born as a website that adapted, as all websites must, to the mobile space. You’ve only got 140 characters; how long could that take, even with a photo included?

6. Twitter causes less personal drama. On a personal level, Twitter is just less likely than Facebook to stir the pot when it comes to friendships and relationships. On Twitter, there are no relationship statuses, shove-in-your-face photo albums, public “likes,” or open forum conversations with easily trackable dialogue. As a network that began on a college campus, Facebook will always have that inherent potential for social unrest. Worth mentioning: a study earlier this year revealed that Facebook caused a third of divorces in 2011.

What’s your opinion on the Facebook vs. Twitter debate? Do you use one more frequently? Both for different things? Hit the comments.

Written by Malek Thursday, 13 December 2012 00:14