SALMA HAYEK-PINAULT RED CARPET WORLD PREMIERE IN BEIRUT CAPTURES SPIRIT OF HUMANITY
BEIRUT, LEBANON – J. Walter Thompson Beirut, part of the world’s best-known marketing communications brand network in the Middle East and Africa announced today its partnership with Fathallah Films in Lebanon for the red carpet premiere and MENA launch of "Kahlil Gibran’s The Prophet" film, produced by Salma Hayek-Pinault and directed by Roger Allers. The film’s world premiere in Beirut will be launched through a multi-channel integrated campaign centralized around the main theme of Gibran’s book, the spirit of humanity.
This is the first time Lebanon has ever hosted the world premiere of any film. "Kahlil Gibran’s The Prophet" is being distributed across the Middle East and North Africa by Fathallah Films. The premiere’s red carpet event will be held on Monday 27 April 2015 at Cinemacity in the Beirut Souks. The film will be released to the public in Lebanese cinemas on Thursday 30 April 2015. Emmy award winning actor Salma Hayek-Pinault – who lends her voice to the character of Kamila in "Kahlil Gibran The Prophet" and is of Lebanese origin – will attend the red carpet event together with other Hollywood A-list stars, the film’s director Roger Allers (famous for his work on ‘Beauty and The Beast’, ‘Aladdin’ and ‘The Lion King’) and the film’s music composer, Oscar winning Lebanese, Gabriel Yared.