• Follow the industry you are interested in, and participate in communities you care about.

• Don’t just retweet what others are saying; create meaningful content that people care about. Be a thought leader.

• Use Twitter as a jumping-off point to your more detailed online profiles — a personal blog or LinkedIn profile, for example.

Many companies have job-related Twitter handles. Following those is a great way to keep tabs on job openings, rather than searching the company’s website.

How to Be an Engaging Candidate on Twitter

• Show what you are passionate about, give recruiters an idea of your personality and interests outside of your career.

• Recruiters know that if they hire you, they also inherit your network. So make sure to build a solid network of people both inside and outside your industry.

• Interact and respond to the people in your networks. Add value to your community.