By Mohammed Sergie, bloomberg – EuroMena Funds, a Beirut-based private-equity firm that has raised $350 million since 2006, plans to almost double assets as it seeks investments in Lebanese-owned companies operating abroad while also backing smaller businesses in its home regions. After a decade of deploying most of its capital in Lebanon, Jordan and Egypt, EuroMena’s latest fund has spent $55 million for stakes in a toilet-paper manufacturer in Nigeria, a Tunisia-based operator of clothing stores, and the Moroccan franchisee of French retailer Carrefour SA, said Giles de Clerck, the firm’s executive partner. Two more acquisitions are expected to be completed this year, he said.
A debut debt fund primarily targeting Africa, with a target of $200 million, is in the works, Managing Partner Romen Mathieu said. The firm also plans a $100 million private-equity fund that will invest a maximum $10 million per company in enterprises based in the Levant that generate as much as $50 million in annual revenue, he said. Both funds are expected to close in 2018. EuroMena is widening its geographical footprint to tap into a Lebanese diaspora that’s at least three times larger than the population living in Lebanon. The firm, which closed its third vehicle at $150 million last year, plans to mine this community for deals, and hitch a ride to the faster-growing economies in Africa, while mitigating some of the risk.
“Today, we would never invest with a Congolese family in Congo without having any ties with our base here in Lebanon,” Mathieu said in a phone interview from the firm’s home city. “You do 50 percent of your due diligence with three phone calls here in Beirut. You call the banker, the doctor and the lawyer, and by doing so you’ve done due diligence on the guy, his family, his grandfather, and the father of his grandfather.”
EuroMena is preparing to sell stakes in three companies from its first fund, all based in Egypt. The firm has held its positions in printing and packaging company Wataniya, software developer ITWORX Corp. and food producer Wadi Holdings SAE, through government revolutions and currency devaluations, and now sees an opportunity to “make a decent return in dollars” by exiting the investments this year, Mathieu said.
