The gift card — what you get someone when you typically can’t think of what to buy — has suddenly become one of the hottest holiday gifts as people look to circumvent stores and shipping delays amid the pandemic. Bloomberg reports Americans are slated to buy more gift cards than ever this holiday season, increasing gift-card spending by 19% compared to last year, according to Blackhawk Network. It’s good news for retailers since many gift cards go unused or prompt customers to spend beyond the card balance, providing a much-needed cash boost after a turbulent year.